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Keeping up with the news and subjects that matter to my clients. Current events, interesting posts from other websites, and my own insights about business, technology and the law.

Filtering by Tag: startups

IP Primer for Startups

Adam Masser

Let me guess:  You have an idea for a startup. It's an awesome plan for a lightweight, agile SaaS killer app that could scale to 1 million users in 6 months. Or maybe it's some fancy new spring-loaded arduino-infused wearable that'll be more ubiquitous than the iPhone.

Either way, let me also hazard a guess that you're worried about someone taking your idea and running with it, so you feel like you need some intellectual property protection.

You're probably right. This infographic provides a quick and dirty primer for what kinds of IP protection are out there, and what might be right to protect your ideas and brand as you get ready to bring it to market.

A Short Form Guide to Contracts for Software Developers and Tech Startups

Adam Masser

A version of this article originally appeared on

Think contracts and code live in separate universes? Think again. They’re more similar than you think. In fact, drafting a contract is a lot like writing code. Here’s why:

1. Each and every word, sentence and paragraph is operative and has a purpose. One reason why both contracts and code seem unintelligible to non-experts is that they tend to be very dense. Both condense conceptual ideas into a minimalistic instruction set to dictate behavior based on measurable inputs. Also crucial is the choice of inputs, which determine a contract or program’s flexibility and responsiveness to different situations.

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